As an eCommerce store owner, knowing the importance of creating an excellent user interface with the correct functionalities within your online store is crucial to your online business’ success.
Many store owners will create visually appealing stores and forget to complete an equally attractive checkout and payment process.
The payment gateway is an essential feature in the online consumer shopping experience. Excellent payment gateways build trust and increase customer engagement and sales.
The best payment gateways should;
- Be Fast
- Secure
- Run Smoothly
- Be Trustworthy
The best payment gateways will always ensure the confidentiality and security of any customer, resulting in trustworthiness and an overall excellent experience within any eCommerce app or website.
Payment gateways should help develop a satisfying user experience. To do so, they need to be functional.
A functional payment gateway allows merchants to;
- Accept multiple transactions facilities (debit, credit cards, wallets, etc.)
- Have trusted security certificates and keys (SSL certificates)
Top 4 Payment Gateways
PayPal
PayPal operates in over 200 countries worldwide, including Canada and the United States.
PayPal offers an eCommerce payment gateway platform service designed to help people and companies send and receive payments with just the use of their email addresses.
PayPal is one of the top-rated payment gateways as the platform allows buying and selling from both mobile devices and personal computers – simple and easy. PayPal also supports credit cards like Visa, Citibank, Mastercard, American Express, etc.
PayPal Features
- Inventory Tracking
- “Bill me later” Feature
- Online Invoicing
- Mobile Card Reader
- PCI Compliance
- Shopping Cart
- Virtual Terminal
- Express Checkout
Amazon Pay
Amazon merchants and shoppers will be familiar with Amazon Pay, as this payment gateway is designed to work with any Amazon product.
Amazon Pay is an easy, effective, and secure payment solution currently available in eight countries, such as the United States, Germany, and France.
Amazon Pay is designed to provide a smooth and easy shopping experience for online retailers and sellers. However, Amazon payments only come with two packages – “Pay with Amazon” for merchants and “Login and pay” for shoppers.
Amazon Pay is filled with great tools and features that attract customers and encourage them to shop, streamlining the customer shopping process and increasing customer loyalty and engagement.
Amazon Pay Features:
- Fraud Protection
- Customer Identity
- Merchant Website Integration
- Automatic Payments
Skrill
Skrill is one of the most globally recognised payment gateways around the world. Skrill understands the demands that eCommerce sites face when implementing effective money transferring and payment processing gateways.
To help store owners, Skrill makes use of their innovative business solutions. These business solutions have allowed Skrill to become one of the preferred payment gateways within the international iGaming and casino industries. Online casinos such as Kingdom Casino and Yoji Casino are among the top best free spins casinos in Canada, both of which offer Skrill as a payment gateway.
Skrill Features:
- Quick access
- One place data
- Email transactions
- Free account
- Support for 30 currencies
- Credit card transactions
Stripe
Stripe is a robust cloud payment gateway platform that accepts and manages global online transactions. Stripe provides online store owners with solutions to process online payments and offers amazing features like custom User Interface toolkits, consolidated reports, and an embeddable checkout.
Stripe Features:
- Clean Canvas
- Multi-currency payouts
- Mobile customer interface
- Embeddable checkout
- Collaboration Notes
- Authorization
- Open-source plugin
- Consolidated reports
- Dispute handing
- Custom UI Toolkits
- Unified payout
- Accounting integrations
To Conclude
When building an eCommerce store it is important to ensure that store owners spend time to research and implement a functional payment gateway system that works for them and their customers.
A functional payment gateway system will help increase customer loyalty, sales and customer retention.