The times when travelers booked hotels and bought tickets from travel agencies have already gone. Now all this is usually done in a mobile application. Now almost all tourists are looking for info from a mobile gadget and seldom part with their smartphone during a trip.
So let’s find out how to create a successful application for travelers and what options should be taken into account to make the app useful and appealing to the user.
Wow effect
The appearance of the application should catch at first glance with its originality. I hope everyone remembers the rule according to which a visitor’s opinion is formed in 10 seconds. Having entered, the client should want to go on vacation. It is logical to put up a beautiful travel app design that will inspire the right thoughts.
Interactive map
Imagine how cool it would be if you could open a map by logging into the app, select the desired country and see the addresses of hotels, restaurants, and vacation spots. Create a map, opening which, tourists will be able to plan their vacation in advance, realizing where they will go shopping, and which theater or pub they will choose. By selecting the categories of interest, you can find out their location
Visual effects
Do not ignore the visual effects. The app should be easy to manage and break down into sections that cover current events, tourism news, and travel tips. Use panoramic images: they will complement the content and convey the truly mysterious atmosphere of the application.
Calendar with dates of interesting events
So that the tourist does not waste precious minutes searching for “where to go in the evening” – take care of it. Submit the information in the form of a calendar: I choose the desired date, and the visitor will be able to get acquainted with the list of upcoming events and decide where to go.
Assistance in packing for the road
Some people enjoy making road trip checklists. Others are irritated or panicked by this procedure. And the possibility of forgetting something important is quite high. Let your app help you make lists of things for any trip: from sea cruises to hiking in the mountains. An interesting feature is tips on what to take with you, depending on the type of trip. Users only need to choose their destination and what they plan to do. In response, they will receive a list of things based on this choice.
Assistance in buying tickets
Take care of travelers: provide the opportunity to search for air tickets, and order a taxi – all in one app. It is great if there are also reviews of tourists, airport terminal plans, information about the transfer of flights, a calendar of low-cost tickets, and loyalty programs.
Assistance in finding housing
Add to the application the search for apartments, in addition to the usual hotels and hostels, as well as the ability to communicate and negotiate with the owners directly, they can even bargain. Add a quick search for accommodation for tourists who spontaneously hit the road. Or they are behind the plane and need to check into a hotel urgently.
Filters for guesthouses and flats, interactive maps, and true reviews should be available. The more organized the information, the less of a headache the customer will have.
Help in exploring new destinations
Travelers love navigation apps, especially if they work offline. It will be cool to add information about thousands of ready-made routes around the world. Make sure that your application has a user-friendly UI. Planning a route is not an easy task in itself, and if you add here hazy navigation and doubtful color schemes, the app is unlikely to appeal to customers.
If you have been in the tourism business for a long time, it is time to refocus on the mobile audience. The mobile app will improve your brand recognition, improve client loyalty and bring in new customers. Make the app helpful and friendly to your target audience.