Most (if not all) of us have thought about the dream of being a YouTuber. Earning a living creating videos about your passion sounds like a pretty good setup if you ask us.
However, it’s the process of getting started that holds most people back. Starting a YouTube channel is a lot of work, and it’s not always easy trying to earn off the platform – it takes dedication and more importantly, statistics.
If you want to start trying to earn through YouTube, here’s how you can do it.
Working With Brands
Influencer marketing is everything right now, and YouTube is a major platform for this. many YouTubers earn the bulk of their income through sponsorships and paid promotions in their videos.
To get there, you’ll need to attract both subscribers and brands by putting serious effort into the aesthetics of your channel. Create gorgeous thumbnails to grab views and use a banner maker to perfect your YouTube channel banner to reflect what your content is about. Then, of course, you need high-quality, niche content to match.
Use Affiliate Links
Influencer marketing and getting sponsorships and brand deals is where the big money is at, but affiliate marketing is another very effective way to bring in some extra cash.
Affiliate marketing works by promoting or discussing products in your videos and providing links to those items. When your subscribers shop through your links, you’ll earn a small commission on their purchases. This line of work is great for fashion and beauty YouTubers, someone promoting tech, homeware products or any other items.
YouTube AdSense
Although most professional YouTubers don’t earn the bulk of their income through ads, YouTube pays a decent amount through AdSense, so it’s still a good place to start earning.
The catch is that here, you’ll need a specific amount of subscribers and views before you’re eligible to start earning. Promoting your content on social media and gaining traction is important if you want to start using advertising on your videos – and remember that certain types of content will be demonetised so watch out!
Create Merch
If you’ve built up a significant following, you might consider getting into the merchandise side of business.
You could consider selling T-shirts, sweaters, caps, tote bags or other items sporting a catchphrase or logo that your subscribers have latched onto. This is a great way to build a sense of community too, while you’re bringing in extra cash. You might also create your own products to sell on an online store and use your channel to promote them.
Offer Channel Memberships
In recent years, YouTube has introduced the channel membership feature which allows creators to provide exclusive videos for fans that pay a fee.
You might consider putting in a little extra work to provide premium material for those willing to pay for it with a membership. An alternative option here is to use a third-party platform like Patreon, which is a great way to support artists of all kinds.
